Obviously the most important element of any jean is the fabric.
Here at Fallow we insist on using only the best selvedge denim we can get our hands on.
If you already know all you need to about selvedge then skip this bit... or read on if you like.

There are many fabrics out there calling themselves 'selvedge'.
Some are made on modern looms creating a selvedge denim at a very reasonable cost,
resulting in cheap 'selvedge' jeans. We like to be difficult though,
and only use denims made on traditional narrow shuttle looms from rope dyed cotton.
To be a true selvedge denim takes a lot of work craft and care,
hence the high price of the finished article...
but it is one that should last you and wear beautifully.

We only use denims from Japan, and the USA which are woven on the correct narrow
shuttle looms as they have been for over a century,
and indigo dyed in the traditional way.


Not all jeans are created equal.
Each pair has a unique cut that identifies the character of the jeans.
We have spent many a day and night crafting our patterns,
and learning how to manipulate the denim to achieve a great cut.


There is a top bloke just up the road from us, in Lewes, a Blacksmith and designer calledJames Price
He created the branding iron that we use to hand brand all the deer hide patches that we use on our jeans.
His forge is awesome (check out the link above)
If we are nice to him he sometimes lets us burn deerskin with a piece of red hot metal too.
Our hides are tanned right over the border in Scotland, what else would Fallow Denim use but tanned Fallow deer hide.


These are lovingly woven in the shadow of Stonehenge by Philip of Unicorn.
Philip is a lovely gentleman who literally operates the best cottage industry in the world.
His is a 14th Century cottage near Stonehenge,
where we like to think he only makes our labels when the planets are in perfect alignment.


All our Classic cuts have the signature maroon stitching on the hem and the arcurate,
but for limited runs like the Cone Mills "111" we switched to a green to identify it as Cone Mills Denim.
Chain stitching is produced using a very old and unpredictable Union Special sewing machine.
Im glad we don't have to sew them, we leave that in the hands of another sterling Brighton resident,
Cary Creed for The Department of Works.
Cary is an denim aficionado, designer and expert chain stitch hemmer. 


In some of our cuts we like to add a little something extra now and then.
In our Classic Range, the Loose Cut features pockets that are hand screen printed with a unique Fallow Bones repeat pattern.
It looks a little bit "Versace" but we kinda like it.